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Advocacy Essentials: Connect and Communicate – Utica
February 12, 2020 @ 2:00 pm - 4:00 pm EST
Free
Workshop Description:
Brush up on the latest tips and tricks for reaching local, regional and state elected officials. Prepare for NYLA’s Advocacy Day on February 25. Learn the best way to advocate with patrons, funders and decision makers for library support.
This training incorporates elements of ALA’s Advocacy Academy and will empower library staff with skills to tell their library’s story and connect it to the priorities of patrons, community members, and elected officials. Participants will develop actionable plans for strategic engagement with decision makers across a range of platforms, and be prepared to advance NYLA’s advocacy agenda with a unified voice.
About the Presenters:
Megan Murray Cusick is the Assistant Director for State Advocacy at the American Library Association (ALA). She will present virtually, focusing on Advocacy Academy’s Modules 3 and 4 – Connect and Communicate
Jeremy Johannesen is the Executive Director of the New York Library Association (NYLA). Johannesen is recognized as a Certified Association Executive (CAE) by the American Society of Association Executive
Briana McNamee, NLYA Director of Government Relations & Advocacy. Previously, she served as Governmental Relations Representative for the New York State School Boards Association (NYSSBA). Briana received her bachelor’s degree in Political Science and master’s degree in Business Administration from the University at Albany.